Sports & Sales Leadership
Director of sales for cricket leagues and sports-related events
Pakistan Super League Coverage
The Face of PSL Coverage
Taranjeet Singh served as the face of PTV Sports' coverage of the Pakistan Super League, bringing viewers closer to the action with exclusive interviews, behind-the-scenes content, and expert commentary. His engaging personality and deep knowledge of cricket made him a fan favorite during PSL broadcasts.
As highlighted in the promotional campaign "Get Closer to Action with Taranjeet Singh," he provided viewers with unique insights and access to the excitement of Pakistan's premier cricket league.
Field Reporting & Interviews
Reporting from the field during PSL matches
Interviewing actor Fawad Khan at PSL opening ceremony
Conversation with international PSL host Erin Holland
Exclusive Access & Interviews
As a prominent media personality with PTV Sports, Taranjeet Singh conducted exclusive interviews with cricket stars, celebrities, team owners, and international sports personalities during PSL seasons. His interviews were featured prominently across PTV Sports' social media channels and broadcasts, garnering thousands of views and engagement from cricket fans.
Official PSL Commentator
Pakistan Super League
Taranjeet Singh has served as an official commentator for the Pakistan Super League (PSL) for multiple seasons, including 2019 and 2023. His role has evolved from being a correspondent and interviewer to becoming a recognized commentator for Pakistan Broadcasting Corporation during PSL matches.
His unique perspective and engaging commentary style have made him a fan favorite, while his ability to conduct insightful interviews with players, team owners, and other cricket personalities has enhanced the PSL viewing experience for audiences.
Official Credentials:
- PSL 2019 - Sponsors & Right Holders (Trans Group)
- PSL 2023 - Official Commentator (Pakistan Broadcasting Corporation)
- PTV Sports Correspondent for multiple seasons
Sports Leadership
Taranjeet Singh has established himself as a prominent figure in sports management and promotion, serving as the Director of Sales for cricket leagues and various sports-related events. His expertise in marketing, event management, and media has made him particularly effective in this role.
Since 2019, he has also served as the Vice Chairman of Insaf Sports & Culture Federation, where he works to promote sports participation, cultural activities, and youth development across Pakistan.
Cricket Team Connections
Multi-Team Relationships
While Taranjeet Singh served as the Event & Promotions Manager for Peshawar Zalmi, he has built strong relationships with officials and players from various PSL teams, including Multan Sultans, Islamabad United, and others. These connections have allowed him to provide comprehensive coverage of the league and gain unique insights into team strategies and dynamics.
His ability to maintain positive relationships with multiple teams while maintaining professional integrity has been a key factor in his success as a sports media personality and commentator.
Team Connections:
- Peshawar Zalmi - Former Event & Promotions Manager
- Multan Sultans - Media Relations
- Islamabad United - Coverage and Interviews
- Karachi Kings - Special Event Coverage
International Cricket Connections
Global Cricket Network
Taranjeet Singh has developed strong relationships with international cricket commentators, analysts, and former players who participate in PSL broadcasts. These connections have enhanced his understanding of the global cricket landscape and provided valuable perspectives for his commentary and reporting.
Working alongside respected cricket personalities from around the world has allowed Taranjeet to bring international standards and insights to his coverage of Pakistani cricket, enriching the viewing experience for fans.
International Collaborations:
- Joint commentary sessions with international experts
- Interviews with cricket legends from various countries
- Collaborative analysis segments during broadcasts
- Cross-cultural cricket promotion initiatives
Peshawar Zalmi
Event & Promotions Manager
Taranjeet Singh joined Peshawar Zalmi, one of the premier cricket franchises in the Pakistan Super League (PSL), as their Event & Promotions Manager. In this role, he was responsible for organizing promotional events, managing media relations, and developing marketing strategies to increase the team's visibility and fan engagement.
His appointment was a significant milestone, highlighting his expertise in sports marketing and event management, as well as his ability to bridge cultural divides through sports. As the official Facebook announcement stated, Taranjeet was recognized as "an actor, director and anchor working in Pakistan & India, and a household name for viewers of Pakistan Television."
Key Responsibilities:
- Organizing team promotional events
- Developing marketing campaigns
- Managing media relations
- Enhancing fan engagement strategies
Field Performances & Hosting
On-Field Entertainment
Beyond his commentary and reporting roles, Taranjeet Singh has been a prominent on-field host and performer during PSL matches. His charismatic presence and ability to engage with live audiences have made him a key part of the in-stadium entertainment experience at PSL events.
Dressed in distinctive formal attire that often incorporates traditional elements, Taranjeet brings energy and excitement to pre-match ceremonies, innings breaks, and special presentations, enhancing the overall spectator experience at PSL matches.
On-Field Roles:
- Pre-match ceremonies and introductions
- Innings break entertainment and contests
- Post-match presentations and interviews
- Special event hosting during tournament milestones
Cultural Tourism & Sports
Promoting Pakistan Through Sports
Beyond his direct involvement with cricket leagues, Taranjeet Singh has leveraged his platform to promote tourism and cultural exchange in Pakistan. His travel show "Har Dil Bolay Pakistan" and his sports coverage have both served to showcase Pakistan's natural beauty, cultural heritage, and sporting talent to domestic and international audiences.
By highlighting the connection between sports, culture, and tourism, Taranjeet has contributed to a more holistic and positive image of Pakistan globally, encouraging sports tourism and cultural appreciation.
Impact Areas:
- Sports tourism development
- Cultural exchange through sporting events
- Showcasing Pakistan's natural landscapes
- Promoting regional sporting traditions
Cricket Leagues
Pakistan Super League (PSL)
As the Director of Promotion & Events for Peshawar Zalmi (2017-18), Taranjeet played a key role in building the team's brand and fan base. His responsibilities included organizing promotional events, managing media relations, and developing marketing strategies to increase ticket sales and merchandise revenue.
His work with PSL extended beyond his role with Peshawar Zalmi, as he has been involved in various capacities with the league, including as an official commentator for the 2019 and 2023 seasons.
Key Achievements:
- Increased ticket sales by 35% through targeted marketing campaigns
- Organized successful fan engagement events across Pakistan
- Secured valuable sponsorship deals for the team
- Enhanced the team's media presence and public image
Insaf Sports & Culture Federation
Vice Chairman (Since 2019)
As Vice Chairman of the Insaf Sports & Culture Federation, Taranjeet Singh has been instrumental in developing and implementing programs that promote sports participation, cultural activities, and youth development across Pakistan.
Under his leadership, the federation has organized numerous sporting events, cultural festivals, and youth development programs that have reached thousands of participants across the country.
Key Initiatives:
- Grassroots sports development programs
- Cultural exchange festivals
- Youth leadership training
- Community sports facilities development
